http://theghettofashionista.blogspot.com/2006/12/scarlett-johansson-in-her-second-louis.html

Some of you may have seen this thread. How much is photoshop?

Let me give you a clue... in the second Louis Vuitton you can see the mask around the hair ;)

im actually appalled that those are real ads......lots and lots of retouching mistakes left behind.....yikes :-)

The real question is how much was paid? Thus how a retoucher does one really have to be? and again, what is acceptable vs theoretically the standard?

These R VERY retouched!!! Silo'd, wash-out color, rope, flowers, skin, hair, lips, clothing, eyes. hands, bags... safer to ask where PS wasn't used!!! U may actually find a pixel!

I wouldn't doubt the quality much, U C annomalies in these web-palate thumbnails but The real file is generally an oversized, overezed 1 gigish+ piece of over scrutinized 4C poster or even billboard monster with at least 40 layers (some of mine are well over 100).

For clients like this I've spent more than 60 hours per "composite image", I've incorporated more than 20 separate files at times, plus various revisions and versions.

This type of work is usually controlled at ad agency level, either in-house or farmed out to printer/pre-press shop. Client usually pays $300 per well padded hour. I've done plenty of these freelance at agencies and for shops. I get between $80 & $150 per HR depending on client, quantity...