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Politically Correct

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  #1  
Old 10-21-2013, 09:53 PM
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daygraphics daygraphics is offline
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Politically Correct

Stock Photography is a main source of image content these days. Unfortunately, a lot of the selected imagery doesn't quite match the end users needs. In this particular image, we could not emphasize any school's colors - as the ad is used universally, for corporate sponsorship of multiple schools. Shy of going gray, we use "our" corporate colors. We had to start out by making the scoreboard black. Then make the players look younger. Finally change their uniforms to corporate colors - and oh yeah, everyone has too jump the same height! What do you think for an image that gets used primarily in School Program Guides?
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File Type: jpg BASKETBALL_TIP_ORIGINAL.jpg (56.1 KB, 44 views)
File Type: jpg BASKETBALL_TIP_SINGLE.jpg (47.4 KB, 40 views)
File Type: jpg BASKETBALL_TIP_FINAL.jpg (56.2 KB, 43 views)
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Old 10-22-2013, 05:30 AM
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Mike Needham Mike Needham is offline
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Re: Politically Correct

Looks like a nice re composite, perhaps the skin is a little yellow especially in the shadows on the image (our right). Although I accept it's a matter of taste

It is a really clean edit though and should be just the job for school use to my mind.
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Old 10-22-2013, 05:49 AM
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Re: Politically Correct

On a quick inspection it looks good!
Two things that stand out are marked in attached.

--shift studio.
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Old 10-22-2013, 04:41 PM
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Re: Politically Correct

Thanks Shift - might as well clean those up too. Will take only a minute or two.
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Old 10-22-2013, 09:37 PM
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daygraphics daygraphics is offline
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Re: Politically Correct

Mike... the guy on the right (our right) is definitely yellow - Gym Lights. You can see it in the guys white jersy on left, as well. I just didn't bother with much color correction, as it was a 2 hour job - including the ad design and production. It will just keep getting regurgitated with the Team Name being changed out, and the body copy an actual templated jaberwocky "editable" text block. Thanks for the comments. I always wonder how much time gets put into, and how far everyone else goes with a budget project like this.
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