| Re: International Color Awards Photography is a collaborative effort. Without the photograph to work on, the retoucher has nothing. You see the name of the model, hairstylist, makeup, clothes stylist, assistant, digital tech, studio? The photographer or ad agency works closely with the retoucher to acheive the desired result. I seriously doubt it was the photographers art direction that drove the concept even - most likely an idea of an AD. Your annoyance is misplaced. |