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Restoration worksheet for pricing
We have been working on putting together a worksheet fo rpricing out the art work portion of the restoration.
Note: we have always charged separately for scanning, art work and printing - art work has always been figured based on the damage and how far the client wanted us to go in repairs. But we sometimes ball park it and have been sorry (a lot more work than we thought), so this is an attempt to organize.
The worksheet continues to repeat the art work by section to the bottom of the page. It is separated by image section and here is an idea of how this might be used on a heavily damaged original with salt and pepper damage ...
- Background section is the same tone, so art work would be quoted on complexity of the masked edge, or if not uniform how much of the original image should be kept ...
- Each face can be quoted separately, also notes can be made if one person's face should be perfect and and others can just be roughed in for pretty.
- Clothing can be quoted separately and notes can be made as to whether the quote includes keeping cloth texture or a quicker job smoothing ...
You get the idea, this gives a way of quantifying what the client wants done - and if the client wants to lower the charge we can be on the same page for how we can cut costs on the restoration.
This is something we do informally, but have never structured on a form. I would very mush appreciate any feedback :-)
Re: Restoration worksheet for pricing
This has worked well for me over the past seven years or so, but remember your mileage may vary.
I've never used a form because it can't anticipate every possibility.
Inspect the photo with a loupe, or at least a good magnifying glass.
If possible, make a xerographic copy or quick & dirty scan/print, review changes with the customer and mark it up as you go along. That becomes the form and occasionally comes in very handy when reviewing the initial proof with the customer.
Determine the final PRINTED size; an enlargement will require much more time than a same size or reduction in size.
Determine your hourly rate and estimate the amount of time the resto will take. Multiply the hourly rate by 1.5 the number of estimated working hours, including scanning and rescanning at a different angle. This assumes you make a second (sometimes third) scan for subsequent use on separate layers to quickly eliminate the minor blemishes with nudges and corrections in various layer modes.
Give the customer that estimate and tell them it will not be exceeded, and there's a good possibility it will be less depending upon how much can be fixed with the scan.
More often than not, a reasonable customer will accept the price and be pleasantly surprised when (if) the cost is less than the estimate (NEVER use the word "quote"). This pricing strategy has garnered many repeat customers as well as new customers by word-of-mouth.
Explain the time differences between restoration (color correction, blemishes, tears) versus reconstruction (replacing/repairing body parts, matching clothing/furniture/wall patterns and textures).
There is the occasional customer who will whine about the price or state that he/she didn't have any idea it would cost that much. If things are slow and you want the business, ask them how much they think it's worth. That question can be very revealing and help you determine whether or not you want them for a customer. Whatever the price, put it in writing.
As an aside, I tell them that the estimated price includes one revision.
I generally get a 50% deposit up front with new customers and tell them if they don't like the final result, there's no cost. But, of course, they don't get the print if they don't like it.
Last edited by TerryB; 08-24-2009 at 06:42 AM. Reason: Add a line
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