Hey Craig,
Thanks for asking. I want to stay generic because I don't know where this might lead. My idea is based on the basic Event photography paradigm that says that people who run marathons will happy part with $50 for a picture of them crossing the finish line. There seem to be a lot of photographers doing this AND they are making money.
I own a 42' yacht, of course that's definitional, and one thing that every boat owner would like to have and almost never does is a picture of his boat underway with him/her at the helm. So, I want to anchor at inlets and channels an take pictures of boats underway. I need to do it in a fashion that does everything possible to make people understand that these photos that I just took of them are available on-line. Ill have a small center console with
www.smile-1-2-3.com on the sides in the largest possible letters. Maybe I should introduce the logo there also.
First I needed a very simple to recognize and remember website name, hence: smile-1-2-3. I'll run an advertisement all summer in a boating oriented local paper that says something to the effect "If you see us, check on-line for your photo at
www.smile-1-2-3.com. " I'll need apparel with a cute easy to understand logo like a
-1-2-3...etc. And I'll need a website logo and color scheme.
I may want to try the same thing at say Dog shows especially water trials (like for my portuguese water dog). Don't know. Maybe I can also get contracted to photograph regattas? Fishing parties?
These are all things that I love to do and be around. My primary motivation is to find something that I can make some money at and still enjoy going to work everyday.