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Importance of a web site?

View Poll Results: How important is a web site to attracting business?
Over 100 customers have found me due to my site 7 28.00%
Over 50 customers have found me due to my site 3 12.00%
From 10-40 new customers from my web site 9 36.00%
Only one or less than a handful 2 8.00%
My web site is a bust; it's brought no business 4 16.00%
Voters: 25. You may not vote on this poll

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Old 05-05-2003, 10:09 AM
roger_ele's Avatar
roger_ele roger_ele is offline
Senior Member
Join Date: Oct 2002
Location: Sacramento, California
Posts: 620
Hi Diane,


You are right, it is confusing. ... Scanning should be listed in that second box ... THANKS

We do not include a finished photo with the restoration, we charge seperately for scanning, art work, and the finished photos. On hand restorations the $60 materials charge replaces the copy negative charge. By charging for each step rather than packaging the restoration, each step is flexible (more or less art work, whatever photos they want), allows for quantity discounts for the scanning and printing steps, and each step has a value in the customers mind which makes it a lot easier to arrive at a total price that pays what we need it to pay.

We get a lot of business from customers having us scan and make prints (half with art work, half without), we have done no business for a scan only without prints.

Thanks again, Roger
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Old 05-11-2003, 09:19 PM
Photo Grafix's Avatar
Photo Grafix Photo Grafix is offline
Join Date: Aug 2002
Location: Evanston, IL
Posts: 42
I had one new customer who stumbled on my web site in a search engine. He became a repeat customer a couple of times. I've probably had dozens of calls out of the phone book who I referred to my website for a gallery and information. I see my website as a virtual gallery/resume/portfolio to help the customer understand how I may/or may not best serve them.

It also depends on your niche. Professional photographers (retouching) and consumers (restoration) are quite different. I find myself straddling the fence on this issue and have not solidified an appropriate plan to update my site.

There are so many ways to market your services. Try them all and keep working on the techniques that you find most enjoyable. From hiring folks to help put you in the search engines to full-fledged mass mailings or knocking on doors, there's a million ways to tell people about your web site.
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Old 06-03-2003, 09:39 AM
dipech dipech is offline
Senior Member
Join Date: Apr 2003
Location: Passaic, NJ
Posts: 149
Hi Photo Grafix,

Thanks very much for your last post. Just curious what other specific methods you'd recommend for marketing/attracting new clients?

Any thoughts on how effective ads are in small black and white magazine type publications where the print quality is not so sharp? How critical are strong pictures in an ad? Do you get responses from a straight text ad??

Thanks very much,
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Old 06-16-2003, 01:43 PM
Photo Grafix's Avatar
Photo Grafix Photo Grafix is offline
Join Date: Aug 2002
Location: Evanston, IL
Posts: 42
I'm beginning to learn that it is not IF you run an ad somewhere. It's really WHERE you run the ad. Generally, a weekly newspaper with a 2 x 3 ad got me 1 or 2 calls a month (not necessarily orders). The ad had a tight before and after restored image.

Although I never tried it, I would have rather tried advertising in history and genealogy-focused magazines.
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Old 02-04-2006, 09:33 PM
twinkissed's Avatar
twinkissed twinkissed is offline
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Join Date: Sep 2005
Posts: 270
I didn't have the best of luck in a newspaper either. Only one call from 6 runs and it was for someone whose child passed away 2 weeks before. I ended up doing it for free because I mean this lady had just lost her child and I couldn't charge her for something like this, I just couldn't and lucky for me karma was watching because the lady who took my ad forgot to put the ticket into billing so I got it for free. Thank goodness. I was just starting out and ever advertising cent was precious. Actually it still is because I'm really not all that established yet. I did some online advertising and that's where the business has come from. I can't do it often though and it's kind of pricey but 90% of my inquiries purchased. One lady is on her 15th photo with me now.
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