Help getting H&M swimwear campaign look!

[bcnretouch]

Hi everyone,

I have a job where they want me to take some photos that were shot in direct sunlight and make them look like the H&M swimwear campaign from 2012- http://r1ma.blogspot.com.es/2012/04/isabeli-fontana-for-h-swimwear-2012-ad.html[/URL]

I don't think they´re looking for the crazy tan so much as the kind of supersaturated shadowy look. Any suggestions on how to achieve this? Much much appreciated!!

[Aladdin]

Re: Help getting H&M swimwear campaign look!

Try in this order:

1- Levels.
2- Curves.
3- Ton of D&B.
4- Color pop (from Channel mixer to LAP and/or any thing in between).

Do you have sample picture before the effect?

OK, I found one, courtesy of Google search, it is not mine, I don't take any credit for the photographic aspects of it, I only used it to illustrate the above mentioned effect. This is very crude job, I left a lot to be desired, but, it serves the purpose, took me only under 10 minutes to do.